You’re BRITE.

We’re committed to developing you—and your bold ideas.

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The BRITE Program

The Business Revitalization Initiative Through Entrepreneurship program—or BRITE—accelerates the journey from innovation through commercialization. From mentoring to marketing, product development to pitching, BRITE provides early stage startups and seasoned businesses in Howard County with direct pathways to entrepreneurial success.

If you’re an idea-stage or growth-stage company, BRITE provides you with the support to scale when the time is right. From talent acquisition to partnerships, strategic planning to brand management, BRITE points you to the most appropriate path forward.

Diverse perspectives drive solutions to the marketplace, so inclusivity and innovation go hand in hand. Women-owned, veteran-owned, service disabled veteran-owned, minority-owned, LGBT-owned, small disadvantaged, and historically underutilized businesses shape our community narrative. BRITE provides the space to thrive.

Our entrepreneurship support stewards your trajectory to the marketplace. Equipping you with the tools, the connections, and the language of entrepreneurship, BRITE is a place where lateral thinking is standard and alternative approaches are applauded. Together, we take your passions and create powerful products and services.

Be the first to know about upcoming program details!

Fill out this form indicating which programs are of interest to you, and we’ll send you an email when more information is available.

Programs Available

Be the first to know about upcoming program details!

Fill out this form indicating which programs are of interest to you, and we’ll send you an email when more information is available.

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BRITE turns creativity into commercial success.

Offerings include:

Business Skills for Creatives

Thursdays, September 8 — November 10 | 6-9 PM

In Person at the MIC

Description

If you’re starting a business, this 10-session program provides you with a framework for success. The curriculum includes:

  1. Explore Your Innovative Business Idea
  2. Identify & Meet Market Needs
  3. Set Financial Goals
  4. Plan Your Products/Services
  5. Research & Analyze the Market
  6. Discover Your Competitive Advantage
  7. Build Your Own Organization & Team
  8. Plan for a Profitable Business
  9. Understand Cash Flow & Acquiring Funds
  10. Implement Your Business Plan

The program welcomes up to 16 participants per cohort. There is a fee to participate. A generous tuition subsidy is available to encourage Howard County residents and businesses to participate; $25 for Howard County residents, $100 for Maryland residents, and $15 for MIC Circle Members.

Pitch and Mingle Series

New date coming soon.

Description

It’s cold outside, but the heat is on at our Pitch & Mingle! Cheer on Howard County startups as they pitch their offerings with energy and impact. This competition-style format celebrates the art of the pitch, demanding style, substance, and storytelling in four minutes or less. $7000 available in prizes, $3000 of which goes to the overall first-place winner. Applaud the verbal finesse and vision of our aspiring entrepreneurs at the Pitch and Mingle! $35 per person and $15 for MIC Circle Members. 

Social Capital for Entrepreneurial Success (SCES)

New dates coming soon.

Description

The network that you build drives your business to the top. This five-week program, offered in partnership with Social Capital Builders, Inc. (SCB), helps you leverage social capital to grow your connections, reach, and profit margins. Experts in marketing, sales, contract procurement, law, accounting, business development, hiring, and financing will provide the resources to support your growth.

The program welcomes 20 participants per cohort. There is a fee to participate. A generous tuition subsidy is available to encourage Howard County residents and businesses to participate; $25 for Howard County residents, $100 for Maryland residents, and $20 for MIC Circle Members.

Exceeding Sales Goals

New dates coming soon.

Description

This six-session program informs and improves your sales goal-setting strategy. Topics include:

  1. Setting Sales Targets
  2. Value Statements
  3. Setting Appointments
  4. Objection Handling
  5. Qualifying and Forecasting
  6. Negotiating and Closing

The program welcomes 15 participants per cohort. There is a fee to participate. A generous tuition subsidy is available to encourage Howard County residents and businesses to participate; $15 for Howard County residents, $30 for Maryland residents, and $10 for MIC Circle Members.

Design Thinking

New dates coming soon.

Description

You have an inspired idea, but will it resonate within the marketplace? With affordability and analytics guiding our approach, Design Thinking will take your idea from concept to opportunity. From aesthetics to adaptability, consumer demand to competition, many factors determine your position in the marketplace. This three-part program will help you refine your product or service, determine its viability, test it with target consumers, and tap into the small business resources for success.

The program welcomes up to 20 participants. There is a fee to participate. A generous tuition subsidy is available to encourage Howard County residents and businesses to participate; $25 for Howard County residents, $50 for Maryland residents, and $15 for MIC Circle Members. 

Refresh Your Brand Design Workshop

New dates coming soon.

Description

Refresh your brand with a digital marketing tool kit in this 4-week workshop to help improve customer acquisition and sales. Business owners, digital marketers, and creatives are welcome to join us for a live event workshop to help you build assets to transform your business. Leave with the tools you need to grow your business in the digital age. Start from scratch or improve existing brands with hands on experience.

Mentoring and Coaching

Virtual Program Dates:

  • January 25 – March 1, 2022 from 11:30 am – 1:00 pm EST

Description

Your concept is unique and your business challenges are, too. We offer individualized support to help entrepreneurs address specific topics. Mentoring areas include but are not limited to: legal, sales, marketing, cyber, and IT. Contact us for details.

HoCo Higher: Accelerator Business Program with M&T Bank

New dates coming soon.

Description

The path to entrepreneurship is challenging on its own, but historically underrepresented entrepreneurs encounter added barriers to success. Sponsored by M&T Bank, this free, 10-session program equips early-stage entrepreneurs with the essentials for achievement. From business planning to financial management and operations, credit building to digital communication, this virtual program helps you lead with intention. Top business mentors and subject matter experts will serve as your guides, and your confidence will follow. Interested? To qualify, applicants must have at least two years of successful business operations and have gross revenues of $150,000 or more. In addition, applicants must be Howard County-based businesses in good standing. If this describes you, register!